The D’Amelio family is no stranger to brand collaborations and so Dixie D’Amelio’s summertime soda collaboration with the brand ‘My Muse,’ should come as no surpris e. In April of this year, Dixie unveiled her new collaboration with the popular soda brand by featuring in a couple of promotional videos. In one video, Dixie brainstormed a few ideas for her new soda and mixed some core ingredients such as flexibility, charm, and creativity for the perfect summertime beverage. S

Although Blake Lively plays the loveable florist in the movie ‘ It Ends With Us,’ which has just hit theatres, she has recently come under fire for how she treated Norweigan journalist Kjersti Flaa in an interview in 2016. The award-winning actress and mother of three said a few off-hand remarks to Kjersti when answering questions about her role in the film ‘ Cafe Society, ’ and Kjersti shared a clip of the experience to her YouTube with the title “ The Blake Lively inte

Younger me truly believed that she was one of the biggest Arianators and that wearing all of Ari’s perfumes was a badge of honour. In fact, the first bottle of perfume I ever bought was the original ‘Ari,’ and I wore it with pride. I collected every scent up until REM which, when I tried it, wasn’t really my vibe so I left it on the Superdrug shelf rather reluctantly. I remember wanting to adore the fragrance as much as I adored all her others but it wasn’t going to happen, u

Does anybody remember how displeased Kourtney Kardashian was when she was arranging Penelope and North West’s ‘Candyland,’ party with Kim? She was very adamant about having healthy snacks and beverages, much to Kim’s disapproval. There was all this tension concerning the party preparations and how they were going to balance the sickly-sweet theme with Kourtney’s values. The party was in 2019 but even now, 5 years later, Kourtney is just as concerned with health and wellness

One of the privileges of fame is having a team with a list of timeless beauty hacks on hand. From flawless eyebrows to the most flattering shades to match skin tones, celebs have the beauty world at their fingertips all thanks to Hollywood and its many secrets. But, luckily for us, Blake Lively is more than willing to share a secret or two. About hair care that is! Just a few hours ago, Blake announced that she was launching her new brand ‘Blake Brown Beauty,’ via an Instagra

Skims , the brand of prolific socialite Kim Kardashian , is loved by many for its comfortable and close-fitting designs. It was founded when Kim was inspired to create her own shapewear line in 2019 and it has grown exponentially since. The New York Times has reported that it’s now worth $4 billion, reflecting a value increase of 800 million in the last year alone. Over the years, the brand has not only flourished but dipped its toes into new markets such as swimwear and und

I’m always in dire need of a caffeine pick-me-up. Whether it’s morning, noon or night, I just can’t say no to coffee. It’s my much needed source of daily motivation and, if you’re anything like me, the same can be said for you too. Some of us prefer our coffee simple and black while others prefer plenty of milk and heaps of sugary syrup. I am one of the latter as I much prefer mine milky and with a hint of vanilla. I think it balances out the bitterness with something a li