Ever since Emma Watson shot to stardom for the role of Hermione in the Harry Potter series, she has faced the trials and tribulations of fame.

The D’Amelio family is no stranger to brand collaborations and so Dixie D’Amelio’s summertime soda collaboration with the brand ‘My Muse,’ should come as no surpris e. In April of this year, Dixie unveiled her new collaboration with the popular soda brand by featuring in a couple of promotional videos. In one video, Dixie brainstormed a few ideas for her new soda and mixed some core ingredients such as flexibility, charm, and creativity for the perfect summertime beverage. S

Younger me truly believed that she was one of the biggest Arianators and that wearing all of Ari’s perfumes was a badge of honour. In fact, the first bottle of perfume I ever bought was the original ‘Ari,’ and I wore it with pride. I collected every scent up until REM which, when I tried it, wasn’t really my vibe so I left it on the Superdrug shelf rather reluctantly. I remember wanting to adore the fragrance as much as I adored all her others but it wasn’t going to happen, u

PLEASE BE AWARE THAT THIS POST MENTIONS ANIMAL ABUSE AND THIS MAY BE DISTRESSING TO SOME READERS. --------- Fans of Bratayley stars Jules & Hayley LeBlanc might be shocked to learn that the pair have recently decided to partner with the animal cruelty organisation ‘ People’s Ethical Treatment of Animals, ’ (colloquially known as ‘PETA’) and advocate for aquatic life. In a post uploaded to both of their Instagram accounts yesterday, they could be seen posing behind the word

Does anybody remember how displeased Kourtney Kardashian was when she was arranging Penelope and North West’s ‘Candyland,’ party with Kim? She was very adamant about having healthy snacks and beverages, much to Kim’s disapproval. There was all this tension concerning the party preparations and how they were going to balance the sickly-sweet theme with Kourtney’s values. The party was in 2019 but even now, 5 years later, Kourtney is just as concerned with health and wellness

One of the privileges of fame is having a team with a list of timeless beauty hacks on hand. From flawless eyebrows to the most flattering shades to match skin tones, celebs have the beauty world at their fingertips all thanks to Hollywood and its many secrets. But, luckily for us, Blake Lively is more than willing to share a secret or two. About hair care that is! Just a few hours ago, Blake announced that she was launching her new brand ‘Blake Brown Beauty,’ via an Instagra

Skims , the brand of prolific socialite Kim Kardashian , is loved by many for its comfortable and close-fitting designs. It was founded when Kim was inspired to create her own shapewear line in 2019 and it has grown exponentially since. The New York Times has reported that it’s now worth $4 billion, reflecting a value increase of 800 million in the last year alone. Over the years, the brand has not only flourished but dipped its toes into new markets such as swimwear and und

I’m not the biggest fan of Marvel movies, nor do I pretend to be. But hold your gasp, I can appreciate them for what they are. I can see how they appeal to others. Kickass heroes, the rise-and-fall of an antagonist’s villainy and action that leaves you on the edge of your seat. What’s not to love? I get it. Truly, I do. I just don’t seem to get the same level of excitement that others do. However, what I have loved lately is the hilarious promotion from the friends and famil

I’m always in dire need of a caffeine pick-me-up. Whether it’s morning, noon or night, I just can’t say no to coffee. It’s my much needed source of daily motivation and, if you’re anything like me, the same can be said for you too. Some of us prefer our coffee simple and black while others prefer plenty of milk and heaps of sugary syrup. I am one of the latter as I much prefer mine milky and with a hint of vanilla. I think it balances out the bitterness with something a li

If you’re a frequent social media user, I’m sure you’re aware of all the hate Jojo Siwa has been getting following the release of her song ‘ Karma.’ There's plenty of people copying the face paint from her music video and mocking the way she speaks in interviews. One of these people is actually former muser Jacob Sartorius. From the 19th of May onwards, Jacob’s Instagram posts have mostly centered around promoting his music with Jojo-themed jokes. His first post showed him

I assume that, for most of us, the summer holidays are a much awaited break from the monotony of school life or work. It certainly is for me at least. Yet, while I am taking a breather with a cosy new read or lounging out in the sun, I realise that my summer clothing options are minimal at best. I seem to have bought a ridiculous amount of jumpers in every colour and been a little more tame when it comes to purchasing summer dresses or shorts. I suppose I told myself that B